Looking to manage your own department? Because we’re hiring…

We are a dynamic full service agency with ambitions for growth and client accounts that span the globe.
We currently require an experienced and confident Head of PPC to develop our performance offering.

This is a perfect role for:

This is an ideal role for someone looking to create, shape and lead their own PPC department within a multidisciplinary creative and digital agency. This is a new role at bbd – previously covered by the head of the department. Because of this, we are looking for someone who has a vision and the ability to shape a department and service offering themselves.

Previous agency experience in a similar role will be preferred.

The benefits:

  • You’ll be working with an established, specialised and dedicated digital performance team
  • You’ll be adding some of the world’s most respected brands to your portfolio
  • Generous remuneration and benefits package

The role

As a key leader within the Digital Performance Marketing team, reporting into the Head of Performance, the Head of PPC/Paid Acquisition will:

  • Work with the Head of Performance to manage our broad set of international clients – from challenger brands to global superbrands
    • Working with 5 figure paid marketing budgets Integrating across multidisciplinary teams including social and organic
    • Managing cross client and internal team demands
  • Manage junior performance team members
    • Working alongside 1 other dedicated PPC manager at the moment, but looking to grow in next 6 months to add another
    • Working and mentoring junior performance managers across other disciplines
  • Manage, optimise and grow existing pay per click acquisition campaigns for clients – ensuring that CPAs are managed to ensure growth and profitability; alongside the management of client expectation and target setting
  • Be dynamic and work with the rest of the agency and client servicing teams to identify key areas of digital paid acquisition growth
  • Testing new features on a regular basis
  • Expanding on areas of opportunity and ultimately creating new channels of commercial growth
  • Be responsible for internal and external reporting management on pay per click acquisition performance for all clients and campaigns
  • Have sole responsibility for managing internal relationships with key client servicing teams requiring pay per click acquisition campaigns
  • Help with the management and growth of our digital performance team (ambitious aims over the next 6 to 12 months)

The person

We’re looking for somebody with passion and an entrepreneurial style:

  • 3-5 years of experience running medium to large scale paid search campaigns across Google Ads and Bing Ads as a PPC manager or similar
  • Confident creating successful campaigns across the full Google Ads network including; Search, Display, Youtube and Performance Max
  • Holds a good understanding of other paid digital marketing channels and how they can be used in conjunction with PPC to create effective integrated campaigns – experience managing these of paid platforms is preferable but not mandatory
  • A comprehensive understanding of Google Analytics and its reporting functions – including presenting and sharing to clients
  • A passionate data driven marketer with a proven track record of delivering growth through data-driven acquisition channels
  • Commercial understanding. You’ll be able to easily identify commercial opportunities for growth across all paid acquisition channels and confident in removing channels which aren’t returning results
  • A desire to be hands-on
  • Managerial or leadership experience is preferable
  • An ability to communicate clearly to upwards management
  • A drive and desire to get stuck in and a self-starting attitude (this is a new role at PPC – previously covered by the head of department so we are looking for someone who has a vision and the ability to shape a department themselves)
  • The usual stuff like being able to use Gsuite and construct an email to clients without mixing up ‘your’ and ‘you’re’
  • The ability to independently manage workloads within agreed time frames, run optimisation plans to maximise service levels and client retention
  • Staying up to date with industry trends and competitor activity, demonstrating how these can be incorporated into the strategy
  • Client management experience including regular and comprehensive KPI reporting, phone calls, meetings and video conferencing
  • The ability to independently organise, deliver and present client meetings.

Extra brownie points for:

  • Previous multidisciplinary agency experience
  • Social campaign management
  • SEO experience
  • Previous head of department experience
  • Extensive training undertaken in last 6-9 months to develop specialist skills
  • Networking track record to support delivery and commercial growth of agency

If this sounds like the right job for you, we’d love to hear from you.

Job Application

  • This field is for validation purposes and should be left unchanged.