This quick guide runs through the essential elements of successful email marketing. It doesn’t matter whether you’re a start-up, small business, or global corporation – email should be at the heart of your communications strategy. For good reason, too…

The bad news…

Email isn’t the panacea to your business challenges, and there’s a lot of irresponsible emailing out there. We’re inundated with roughly 269 billion emails a day, of which only about 21% are actually read. 

So if you want to create stunning emails, get them into the right inbox, and see your conversion rates soar, read on…

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