Poole Young Carers is a small charity with a local focus — run entirely by volunteers and with no operating costs.

Their purpose as a charity is to give children and young people in Poole who care for a member of their family every day some fun, respite and support. In the words of the charity’s founder, to enable them to be “a child for a day”.

The charity had no online presence and needed a website. After a chance conversation with one of our Directors, bbd offered to create a new identity and website for them free of charge.

Giving young carers the chance to be a child for a day

Services provided:

Web Design
Web Development
Brand Activation
Content Creation
Motion Content
Giving the charity an identity that was positive and engaging

Starting with a new logo for the charity, we created a playful personality with a handwritten font and hand-drawn illustration.

As, due to privacy guidelines, we were restricted in the information and stories we could share, we illustrated 4 child characters. Through the use of bright colours, free-flowing pencil lines and subtle shading, these hero characters represented the positive nature of what the charity achieves — giving young carers the time they need to be children.

Getting Poole Young Carers online

The website was designed and created very much with its end users in mind. A simple layout and a flat structure was implemented. Strong ‘Donate now’ CTA’s were included on each page, using a simple and user-friendly 3 step donation process to make your donation.

The website was built in WordPress using a Divi plugin, delivering a seamless process between designer and developer and ensuring that the site remained true to the designer’s vision.

Could you be our next client?

If you’ve seen something in our case studies that got you excited, made you want to learn more, or you’d just like to meet the team behind the work – let’s talk.