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Aruba Networks is the leading provider of next-generation network access solutions for the mobile enterprise. However, one of the key challenges they face from a brand point-of-view is that while they have market pre-eminence, they don’t often engage directly with their products' end-customers, but via third party partner vendors.

Nourish are a care management software company whose brand proposition is to 'redefine what it means to care better'. In a competitive  market place, they wanted to produce a hero asset they could leverage across their social channels, both organic and paid, that brought to life their proposition and core pillars in an emotive and engaging way.

Find out how we combined innovative thinking and strategy to bring greater efficiency to this leading Holiday Home Developer’s digital advertising spend, using Google Ads Pay-Per-Click in the middle of a pandemic.

Strategy to drive traffic to Zurich's content hubs targeted towards their key audiences.

Vertical-specific series of sales videos promoting the business benefits of combining AT&T’s Business Wi-Fi offer with Aruba’s networking solutions.

When we started working on our 2020 Xmas brief, we didn’t know what Christmas would bring. But we knew it called for a different type of campaign.

Facing the challenges of remote company-wide events, bbd delivered an engaging, informative and motivating virtual event.

Not all workstations are created equal. That was the message we were challenged to communicate to ITDMs and power users in our campaign to position the HP Z Series as the workstation of choice. And that meant reaching out to high achievers.

Creating the visual identity for the ‘RNLI Extra Miler’ virtual event; rallying supporters to walk, run or jog 31 miles in March to raise lifesaving funds for the RNLI with every step.

To launch the industry’s first platform purpose-built for the Intelligent Edge, Aruba Networks wanted a campaign that captured the spirit of anticipation and dynamism. bbd responded with a new creative and structural approach entirely.

The launch of Z by HP. Disrupting the perceptions of a B2B audience through Instagram Stories

bbd created a new flexible logo and visual design system for our client dps’s holding company ‘Terradace’.

Driving awareness of Visa payments among overseas visitors to London with a recognisably British welcome with OOH at Heathrow airport and instore at Harrods.

Drive sales of Montezuma’s chocolate leading up to Father’s Day with a highly targeted social media campaign with a fast turnaround.

Aruba Flexible Finance - creating and delivering a digital marketing campaign across EMEA to help businesses move forward in the new normal

Disrupting the conversation around SaaS with a refreshed brand identity and messaging framework, positioning Snow as an industry thought-leader among IT decision-makers.

Visa Checkout: Launching and driving adoption of a new online wallet and payment processing solution using an account based marketing campaign.

Creating a brand, website and social campaigns that launched Pittards Leather, propelling them into the world of consumer fashion.

Encouraging gifts in Wills is a tough ask. Our targeted social and display campaign uses emotive messaging to drive awareness of Princess Alice Hospice.

Aruba B2B Consultancy - planning and delivering a fully-integrated, mid-market campaign spanning EMEA to generate leads for Aruba’s networking solutions

A targeted multi-touch demand generation campaign using Facebook advertising, Google Adwords and LinkedIn that delivered real results.

RNLI targeted a new, younger and more active audience with a pilot obstacle-based fitness fundraising event. We created a dynamic visual identity and messaging to match and resonate with potential entrants.

Helping Visa take people to the beautiful game, with an innovative optical character recognition (OCR) entry mechanic for their FIFA World Cup sponsorship promotion.

Creating a new web experience from the ground up, focusing on driving conversion and increasing sales.

Social and experiential activity that reached new audiences through user profiling to drive sales of tickets in the run up to the British F1 at Silverstone.

A lead generational campaign leveraging aspirational messaging and design to put HP ahead of the competition.

Fintech companies are shaping the future of our banking world. Visa needed to keep pace and ensure they stayed relevant. So they came to us for a platform that would reshape and streamline their entire onboarding process.

Leverage the partnership between RNLI and Ford to drive awareness with the creation of a digital fundraising pack sent to selected Ford UK dealerships.

When the BBC runs a TV programme about your charity you need a campaign that activates around it. Creating relevant content that amplifies and educates new audiences across the UK.

A global sponsorship that needed to translate locally in 27 countries requires a versatile toolkit. One that takes a big idea and really activates it.

A demand generation campaign to target key IT decision-makers, from C-suite to network admins. This audience is constantly bombarded with messaging, so we had to think smart to create a relevant proposition.

Certitude, a London-based charity with a diverse set of audiences and some sensitive issues to tackle, needed a brand identity that spoke to the many.

AppyParking are disrupting way we pay for parking with a new cashless parking app. Working from just a logo and colour pallet we worked with Visa to bring this new product to life.

Content strategy and creative for a global lead generation campaign, positioning Aruba’s AI-driven network security solution as the first choice for ITDMs.

A global B2B lead-generation campaign for a complex and incredibly diverse product designed to help businesses in multiple industries achieve growth.

Creating a global lead generation campaign and toolkit for the launch of Aruba’s new networking solutions for small businesses.

Creating an emotional connection between Montezuma’s chocolate and Christmas to help increase their brand presence and sales over the festive period in a crowded market

Historically, Fulfilling Lives LSL’s online presence had sat within their partner charity Certitude’s website. However, as they strategically work alongside Certitude, it was felt that they needed their own website to meet changing objectives – within tight budgets and deadlines.

A fresh way to engage new audiences and drive donations and signups for an amazing charity, RNLI’s Fish Supper caught the attention of the nation and is now an annual national event.